• What-a-Melon soft serve comes in a real slice of watermelon.
  • It’s served at Dominique Ansel Bakery in London.
  • It’s made with fresh watermelon juice and even has ‘seeds’ made of dark chocolate.
  • Watermelons are sourced from Italy and stored cold.

Dominique Ansel Bakery in London is serving a watermelon ice cream that comes in a real slice of watermelon.

The soft serve, called What-a-Melon, is made with fresh watermelon juice and even has ‘seeds’ made of dark chocolate.

“We source our watermelon from Italy,” said Executive Pastry Chef James Clarke. “We found it to be the ripest, juiciest watermelon. We store it cold, keep it fresh, and we get daily deliveries.”

The soft serve is made with only watermelon, lime juice, and sugar.

It first launched at Dominique Ansel Bakery in Tokyo in 2017. You can get one in London for £6.50 ($8.70).

Produced and filmed by Claudia Romeo