- The COVID-19 pandemic has impacted the job market and left many jobless. Applications have soared since the coronavirus outbreak early this year, while vacancies are only just starting to increase.
- LinkedIn is one of the most popular platforms for job hunting. Rob Cancilla, an executive recruiter and career coach who reviews hundreds of profiles a week, and LinkedIn’s head of talent solutions Janine Chamberlin shared eight ways to improve your LinkedIn profile and boost your reach on the platform.
- LinkedIn has several features that you should take advantage of, including a designated place to feature your work and, if your job was impacted by COVID-19, a photo frame to show that you’re actively looking for work, they said.
- Formatting is limited, but critical, on LinkedIn, so upload a compelling cover photo, create bullets for your work experience, and craft a compelling headline that makes it easy for recruiters to find you.
COVID-19 has devastated the jobs market: A report from the United Nations’ International Organization said the number of working hours lost in the second quarter of 2020 was equivalent to 400 million full-time jobs worldwide. Those without a job are using LinkedIn to hunt their next role – and on the crowded platform, it can be hard to stand out.
An optimized LinkedIn profile is your opportunity to showcase your professional brand, and in today’s economic uncertainty, we should all be evaluating how we can improve our professional brand.
Rob Cancilla, an executive recruiter and career coach who reviews hundreds of LinkedIn profiles a week, and LinkedIn’s director of talent Janine Chamberlin shared their eight recommendations for improving your LinkedIn profile today and elevating your professional brand on LinkedIn.
