How to add a link to your bio on TikTok so you can send viewers to your website

• You can add a clickable link to your TikTok bio to help promote your website, a donation link, or anything else you want to showcase.
• Users with a personal account may have the option to add a hyperlink in their bio, but switching to a business account is an assured method to access the feature.
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If you're using social media to help promote your business, TikTok is one of the apps you want to be using, considering its popularity.

Whether you're starting out or already have a following, creating a business account on TikTok is simple. A business profile may be the only method that allows you to place a hyperlink within your profile page so viewers can easily access your website.

The video-sharing platform is compatible with both iOS and Android, and the steps for creating a business account and adding a link in your bio are the same for each device.

How to add a link to your bio on TikTok

Some users may already have the option to add a hyperlink to their bio on their profile page while using a personal account.

To see if you can do it, head to your profile page by selecting the profile icon in the bottom-right corner of TikTok's homepage. Then tap Edit profile. If you see the Website option, select it to add a hyperlink of whatever you want to promote.

If you don't see the Website option, you have to switch your personal account to a business account, which we detail below.

How to switch to a TikTok business account to add a link in your bio

1. Open TikTok.

2. Tap on Profile at the bottom right of the screen.

3. Tap on the three lines in the top-right corner.

4. This will take you to the Settings and Privacy page. Tap Manage account.

5. Tap Switch to Business Account.

6. You'll be taken to a page that breaks down what a business account offers. Tap Next, choose a category that suits your business on the next page, and tap Next again.

7. Back on your profile page, tap Edit profile, and tap the Website to add a hyperlink to your site.

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