- The CDC recommends that people wear face coverings or cloth masks if they have to go out in public.
- Brands and designers, including Lilly Pulitzer, have started selling affordable face masks that cost around $15.
- However, some designers have also started releasing luxury face masks that cost $100 and up.
- Visit Insider’s homepage for more stories.
Since the CDC recommended that people wear face coverings to go out in public, more and more brands have started selling cloth masks.
Brands and companies, including Lilly Pulitzer and Rent the Runway, started selling face coverings with more affordable price tags, like $15 each or $50 for a five-pack, respectively. But some luxury brands and designers have been selling face masks that start at $100.
Here are the luxury face masks people are buying for the sake of fashion.
Collina Strada is selling face masks made from leftover fabrics.
The New York-based designer’s $100 fashion mask fastens with bows and has an opening to insert a filter inside. For every face mask sold, three will be donated to Seeding Sovereignty, an organization led by Indigenous people that focuses on “dismantling colonial institutions.”
According to the product description, the best way to sterilize the mask is by washing it in hot water, ironing or steaming, and letting it sit in the sunlight for a few hours.
Off-White is selling face masks with different prints.
Virgil Abloh's brand is selling three different 100% cotton jersey masks in black for $95. According to the item description, 100% of net proceeds from sales will be donated to COVID-19 relief efforts.
Akris is selling washable, breathable, and reusable face masks made from pure cotton.
The brand is selling $100 cotton face masks in four different colors. The mask was also designed with adjustable bands to make sure it fits snugly against your face.
In the product description, Akris also states that 50% of proceeds from each mask sale will be donated to The Children's Defense Fund.
Roopa Pemmaraju's face masks are made from 100% cotton fabric and are hand-embroidered.
The brand is selling its $120 hand-embroidered reusable face masks in a few different colors. The masks are available to purchase in sizes XS-XXL.
According to the product description, they were designed with an opening to insert a filter and should be hand-washed with cold water and soap.
VPL is selling one-of-a-kind silk masks with an interior pocket to insert your own filters.
The brand produced a limited quantity of the $125 masks made from the silk sash of a kimono. In the production description, VPL points out that the patterns will vary from mask to mask and each was designed with elastics that wrap around your head.
The brand recommends having the mask dry-cleaned.
Phillip Lim is selling a five-pack of reusable face masks for $100.
The Phillip Lim face masks are machine washable. According to the brand's website, two masks will be donated for every 10 sold.
Michael Ngo is selling face masks ranging in price from $110 to $500.
Each mask is handmade and embellished by Ngo. All of the net proceeds go directly to the Los Angeles Regional Food Bank, an organization that helps provide food to lower-income communities affected by COVID-19.
It's important to note that the masks are made to order and require one to two weeks to ship.
The X Suit masks are retailing for $119.
At the time of writing, X Suit had six different masks available for purchase.
The mask features adjustable straps, removable valves, interchangeable filters, and is machine washable.
Proenza Schouler launched seven limited-edition masks made from archived fabrics.
Proenza Schouler's $100 masks are made from satin. According to the product description, the brand recommends dry-cleaning the mask or hand-washing it using warm, soapy water and hanging it to dry.
The Airinum + Nemen mask retails for $99 and is a favorite of Gwyneth Paltrow.
In February, Paltrow showed off the luxury face mask while on a plane to Paris on Instagram. According to the website, the mask "offers air pollution protection in all weather conditions" and is washable, reusable, and available in sizes XS to L. The face mask was sold out at the time of writing.
An Etsy seller is selling a face mask made from a Gucci silk dress fabric.
This $128 homemade multi-colored face mask is made from 100% silk and is lined with a brighter lining on the inside.
Burberry became the first major luxury brand to launch a face mask, and it retails for about $120.
On Thursday, Burberry announced it would be releasing face masks made from excess fabric that would sell for about $120. Each mask will also come with a small travel pouch.
The brand will donate 20% of the proceeds of each face mask to the Burberry Foundation COVID-19 Community Fund. The masks are currently unavailable for purchase and an exact release date as yet to be announced.
- Read more:
- Do bandanas work as masks? What you need to know about celebrities' pandemic accessory
- 9 lightweight, breathable face masks to help you stay safe on hot summer days
- The CDC recommends everyone wear a cloth face mask in public - here are 12 of the highest-rated options on Etsy
- 25 brands making stylish, reusable cloth face masks you can buy online