Business Insider’s rapid global expansion continues with the launch of a South African edition. Business Insider South Africa went live on Friday, February 23, in partnership with Media24, the largest media company in Africa. Spread across legislative and commercial capitals, Business Insider South Africa has newsrooms in Cape Town and Johannesburg. Helena Wasserman is Editor-in-Chief.
With its young, ambitious, and digitally-savvy population, South Africa is an ideal market for Business Insider. The country’s rapidly expanding middle class is yielding a new generation of executives who are early adopters of technology and hungry for information on innovation and life and work strategy. In addition, the country has sophisticated financial markets and a vibrant investment community
Business Insider now has 16 international editions: