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  • Twitter usage surged in the early days of Elon Musk’s ownership.
  • In recent months, the app now named X has seen a decline in usage, web traffic, and downloads.
  • Downloads of the app are now lower than the years prior to Twitter going public.

Twitter is now downloaded less often than it has in over a decade after an abrupt rebrand and an escalation of controversy driven by its owner Elon Musk.

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