- MyPillow CEO Mike Lindell said he will pull his ads from Fox News.
- Lindell made the decision after the network refused to air his commercial about a symposium about voter fraud.
- MyPillow is one of Fox News' biggest sponsors, and Lindell said he spent $50 million on ads in the network last year.
- Visit Insider's homepage for more stories.
MyPillow CEO Mike Lindell, one of Fox News' biggest sponsors, said he is pulling his ads "immediately and indefinitely" from the network.
In an interview with Brandon Howse of Worldview Weekend TV, Lindell said he made the decision because Fox News refused to run his commercial for a symposium he said would prove the 2020 election was stolen from former President Donald Trump via voter fraud. Officials say there is no evidence to show there was widespread voter fraud.
Lindell said his commercial would not have specifically mentioned his claims of voter fraud, but Fox still declined to air it, reported The Wall Street Journal.
-PatriotTakes 🇺🇸 (@patriottakes) July 30, 2021
His withdrawal from Fox News is a blow to the network, which counted MyPillow as one of its biggest commercial sponsors.
"It's unfortunate Mr. Lindell has chosen to pause his commercial time on Fox News given the level of success he's experienced in building his brand through advertising on the number one cable news network," the network said in a statement to the Journal.
Lindell said his company spent almost $50 million on Fox News ads last year and dished out $19 million for spots this year, per WSJ.
MyPillow has also been host Tucker Carlson's biggest advertiser after several sponsors, including IHOP and Voya Financial, dropped spots from his show 'Tucker Carlson Tonight' in 2018.
"Shame on you, Fox! Go to Frankspeech.com," wrote Lindell on his Facebook page on Friday, with a link to the WSJ report.
Lindell was sued by voting-machine producer Dominion Voting Systems for $1.6 billion this year, and he countersued them afterward. He has been an outspoken supporter of 2020 election fraud theories. Barred from Twitter, he also launched his own social media site and a rival to Amazon.
Fox News did not immediately respond to Insider's request for comment.