Big media is gearing up for battle with Google and Microsoft over AI chatbots using their articles for training: ‘We are actively considering our options’

• Major publishers are calling AI-trained chatbots an existential threat to their business.
• Publishers want Google and Microsoft to pay them for the use of media content to train their AI.
• Media companies are also studying how to change their business models to protect themselves from the bots’ threat. 

Google’s and Microsoft’s chatbots have opened up a new battle in the search wars — and media companies are increasingly anxious that they might be collateral damage.