• The Woolworth Building is an iconic, 106-year-old New York City skyscraper.
  • The 58-story downtown Manhattan tower was the world’s tallest building from its completion in 1913 to 1930.
  • After a five-year restoration, the Woolworth Building is unveiling a set of luxury residences ranging in price from $2.85 million to $29.85 million.
  • We got into the most expensive unit currently for sale, a $29.85 million condo that spans half the 29th floor and comes with skylights and 2,770 square feet of terrace space.
  • It was a stark contrast to the glossy, super-tall skyscrapers rising along Billionaires’ Row.
  • According to Joshua Judge from Sotheby’s International Realty, The Woolworth Building’s residences have been selling mainly to New Yorkers who actually want to live in them. On the contrary, units on Billionaires’ Row are often picked up by international or out-of-state millionaires and billionaires who may rarely even live there.
  • And while on Billionaires’ Row, four of the towers are still under construction, the Woolworth Building is one of the city’s most historic buildings, with a 106-year-old history.
  • Visit Business Insider’s homepage for more stories.

The 106-year-old Woolworth Building is one of New York City’s most historic and iconic towers.

The 792-foot tower was the tallest building in the world for 17 years, from its completion in 1913 until 1930, at which point the Chrysler Building overtook it.

Originally developed by the F.W. Woolworth Company as an office building, the Woolworth Building was nicknamed the “Cathedral of Commerce” and housed tenants such as Nikola Tesla and the Manhattan Project.

Today, while the lower 28 floors remain offices, Alchemy Properties now owns floors 29 and up and transformed them into 32 luxury residences over the course of a five-year, multimillion-dollar renovation. The restoration work on the exterior alone cost $22 million.

We got inside the building for a tour of one of these residences: Pavilion A, a $29.85 million condo that's the most expensive unit currently listed in the building. When the building's 9,680-square-foot penthouse is finished, Pavilion A will be the second-most expensive condo in the building.

Joshua Judge, Stan Ponte, and Tate Kelly of Sotheby's International Realty hold the listing.

Take a look inside the Woolworth's Building Pavilion A, which spans 6,711 interior square feet and comes with two terraces.


The Woolworth Building is an iconic, 106-year-old New York City building. From its completion in 1913 until 1930, the 792-foot tower was the tallest building in the world.

Foto: sourceGetty Images

The downtown Manhattan skyscraper was built for $13.5 million by the F.W. Woolworth Company, a retail company started by Frank Winfield Woolworth that launched the five-and-dime store concept.


For five years, the historic skyscraper has been undergoing both exterior and interior renovations. Historically an office building, the Woolworth Building's top 30 floors have now been transformed into 32 luxury residences — all of them have been completed.

Foto: sourceBen Hider/Getty Images

Some of the Woolworth Building's residences were already put on the market before they had floor plans and before anyone could see them.

In 2017, the building's 9,680-square-foot penthouse, Pinnacle, hit the market for $110 million.

As of October 2019, eight residences are listed for sale, starting at $2.85 million and going up to $29.85 million.


On a recent October afternoon, we went to go check out the most expensive residence currently on the market in the Woolworth Building.

Foto: sourceKatie Warren/Business Insider

The Woolworth Building's main entrance - for the office floors - is on Broadway across from City Hall Park.


The residential entrance to the building is just around the corner at 2 Park Place.

Foto: sourceKatie Warren/Business Insider

The residential lobby is intimate, with a small seating area ...

Foto: sourceKatie Warren/Business Insider

... and a reception desk complete with the Woolworth "W," a motif throughout the building.

Foto: sourceKatie Warren/Business Insider

The lobby is staffed by a 24-hour doorman and a full-time concierge.


Pavilion A, which was unveiled to the public last week, is one of two luxury residences on the 29th floor.

Foto: sourceKatie Warren/Business Insider

The listing calls Pavilion A "the perfect blend of Tribeca loft meets historic penthouse."

Foto: sourceKatie Warren/Business Insider

The entryway of the holds a sitting area and leads into a bedroom that's currently set up as a study.


The residence spans about 6,711 square feet of interior living space.

Foto: sourceKatie Warren/Business Insider

The great room is about 52 feet long and boasts 22-foot ceilings, which were partially made possible by Alchemy adding about six feet to the top of the unit.


The great room's dining area can seat at least 10 people comfortably.

Foto: sourceKatie Warren/Business Insider

A grand piano occupies one corner of the great room.

Foto: sourceKatie Warren/Business Insider

The kitchen comes with marble countertops, Miele appliances, a wine fridge, and two dishwashers.

Foto: sourceKatie Warren/Business Insider

Through the kitchen's skylight is a view of the building's limestone and terracotta facade.

Foto: sourceKatie Warren/Business Insider

Just off the kitchen is a laundry room decorated with cheerful butterfly wallpaper.

Foto: sourceKatie Warren/Business Insider

Through the great room, you pass through a TV room on your way to the bedroom area.

Foto: sourceKatie Warren/Business Insider

Then there's yet another sitting area, from which you can access one of the two terraces.

Foto: sourceKatie Warren/Business Insider

The residence's lower terrace, with its iconic terracotta and green cooper details, comes with a grill and an al fresco dining area.

Foto: sourceKatie Warren/Business Insider

Looking up, you get a clear view of 30 Park Place, which is home to Four Seasons Private Residences perched above a Four Seasons Hotel.

Foto: sourceKatie Warren/Business Insider

Source: StreetEasy


Windows installed in the facade offer views uptown. The cluster of brand-new skyscrapers at Hudson Yards can be seen in the distance.

Foto: sourceKatie Warren/Business Insider

Up a spiral staircase is the second, larger terrace, which offers panoramic views of the city. We could spot One World Trade Center peeking out from behind

Foto: sourceKatie Warren/Business Insider

Looking in the other direction opens up views of the Manhattan Municipal Building and One Manhattan Square, a brand-new luxury condo tower on the East River.

Foto: sourceKatie Warren/Business Insider

From Pavilion A's upper terrace, you can also look across to Pavilion B, a slightly smaller version of Pavilion A that's on the market for $17.7 million. You can see the modern addition to the building on top of the historic green copper, which Pavilion A also has.

Foto: sourceKatie Warren/Business Insider

The three-bedroom residence shares the 29th floor with Pavilion A.


The hallway leading to the bedrooms is illuminated by skylights.

Foto: sourceKatie Warren/Business Insider

Even though it's not technically a penthouse, the residence is able to have skylights because it's located in the first setback of the building.


Pavilion A has five bedrooms, some of which open up to the lower terrace.

Foto: sourceKatie Warren/Business Insider

The bedrooms are located on both wings of the unit.

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The master suite comes with private terrace access and a walk-in closet.

Foto: sourceKatie Warren/Business Insider

The marble master bathroom comes with a freestanding soaking tub, a steam shower, dual vanity, and radiant heat flooring.

Foto: sourceKatie Warren/Business Insider

The master suite even has its very own "morning kitchen," so you don't have to go all the way to the kitchen for coffee first thing in the morning.

Foto: sourceKatie Warren/Business Insider

Of the Woolworth Building's 32 residences, 10 have been sold so far — mainly to New Yorkers, according to one of the listing agents, Joshua Judge.

Foto: sourceKatie Warren/Business Insider

"[Pavilion A] is for someone who appreciates legacy, history, and quality that will ensure the test of time," Judge said.

Right before our tour of Pavilion A, Judge had showed one of the residences to a local family with a baby who wanted more space for their family.


Each Woolworth Building residence comes with its own personal wine vault that can hold at least 185 bottles.

Foto: sourceKatie Warren/Business Insider

Adjacent to the wine cellar is a wine tasting room.

Foto: sourceKatie Warren/Business Insider

Another amenity for residents is the 50-foot lap pool, which was originally commissioned by F. W. Woolworth and reimagined by Thierry Despont.

Foto: sourceKatie Warren/Business Insider

There's also a hot tub and sauna.

Foto: sourceKatie Warren/Business Insider

Unlike many of the modern-day luxury skyscrapers that tower over the city, the luxury residences of the Woolworth Building come with over a century's worth of history.

Foto: sourceKatie Warren/Business Insider

The history of the Woolworth Building puts it in stark contrast to the brand-new, super-tall and skinny skyscrapers rising on Billionaires' Row.

While the Woolworth Building's residences have been selling mainly to New Yorkers who actually want to live in them, the condos on Billionaires' Row are often picked up by international or out-of-state millionaires and billionaires who may rarely even live in them.