Updated 12/2/19 at 6:42 pm ET

When it comes to Black Friday and Cyber Monday savings, large retailers tend to dominate the conversation. But don’t forget about the little guys like Parachute, The Sill, Bombas, Briogeo, and more.

We love startups for their innovative ideas and problem-solving products, whether they’re changing the way we eat, sleep, or get dressed. And while they may not be publicized as much as their larger counterparts, plenty of these brands are offering great deals this Cyber Monday. In fact, some of the only times they even offer discounts are on Cyber Monday and Black Friday.

Here are the best Cyber Monday deals from all of our favorite startups. Whether you’re looking to try a cool new product yourself or searching for a unique holiday gift for someone else, these should help. Make sure to check back as we’ll be updating this article with more deals throughout the day.

The best startup deals for Cyber Monday 2019:

  1. Save 20% on luxury bedding, robes, and more at Parachute
  2. Save up to 50% on cashmere clothing at Naadam
  3. Save up to 20% on everyday fine jewelry from Mejuri
  4. Save 20% on socks, t-shirts, and more at Bombas
  5. Save up to 50% on plants and planters at The Sill
  6. Save up to $250 on customized luggage at Roam

Keep reading for 59 more great Cyber Monday startup deals:

*Note: Sale prices are calculated based on single-item purchases. You may be able to save more on some items if your order qualifies for a larger discount.

Lees ook op Business Insider


Brooklinen: Luxury bedding for less

Foto: sourceBrooklinen

Shop Cyber Monday deals at Brooklinen

The deal: 20% off everything, ends 12/2 at midnight ET

What to buy:

Read more about Brooklinen:


Leesa: Pressure-relieving foam and hybrid mattresses

Foto: sourceLeesa

Shop Cyber Monday deals at Leesa

The deals:

  • $300 off a Leesa Hybrid mattress [BI EXCLUSIVE]
  • $200 off a Leesa mattress
  • $400 off a Legend mattress
  • 15% off Leesa accessories, all deals end 12/2 at midnight PT

What to buy:

Read more about Leesa:


Bombas: Comfortable, technical socks that also give back to those in need

Foto: sourceBombas/Facebook

Shop Cyber Monday deals at Bombas

The deal: 20% off sitewide with code “HOLIDAY20” through December 5

What to buy:

Read more about Bombas:


Dagne Dover: Handbags and backpacks that keep you both organized and fashionable

Foto: sourceDagne Dover

Shop Cyber Monday deals at Dagne Dover

The deals:

  • 20% off sitewide now through December 4 at midnight PT
  • Get an additional 10% off if it’s your first purchase

What to buy:

Read more about Dagne Dover:


Filippo Loreti: Italian-inspired luxury watches with a history of Kickstarter success

Foto: sourceFilippo Loreti

Shop Cyber Monday deals at Filippo Loreti

The deal: Up to 70% off sitewide, plus free shipping, ends 12/2 at midnight CT

What to buy:

Read more about Filippo Loreti:


Casper: All the products to give you a better night’s sleep

Foto: sourceCasper

Shop Cyber Monday deals at Casper

The deal: 15% off select mattresses, ends 12/2 at midnight PT

What to buy:

Read more about Casper:


Tommy John: Incredibly comfortable and well-designed underwear

Foto: sourceTommy John

Shop Cyber Monday deals at Tommy John

The deal: 25% off all orders of $100 or more, ends 12/2 at midnight PT

What to buy:

Read more about Tommy John:


MVMT: Stylish and affordable premium watches

Foto: sourceMVMT

Shop Cyber Monday deals at MVMT

The deal: 20% off sitewide, 30% off select styles, with code “HOLIDAY19” ends 12/2 at midnight PT

What to buy:

Read more about MVMT:


Made In: High-quality cookware for avid home cooks

Foto: sourceMade In/Instagram

Shop Cyber Monday deals at Made In

The deal: 20% off sitewide with code “CM19-20” at checkout, ends 12/2 at midnight PT

What to buy:

Read more about Made In:


Mott & Bow: Premium denim for under $150

Shop Cyber Monday deals at Mott & Bow

The deals:

  • 25% off sitewide with code “CM19
  • 30% off orders of $250 or more with code “CM19
  • $35% off orders of $400 or more with code “CM19“, all deals end 12/2 at midnight PT

What to buy:

Read more about Mott & Bow:


AUrate: Affordable and sustainably produced fine jewelry

Foto: sourceAUrate/Instagram

Shop Cyber Monday deals at AUrate

The deal: 25% off orders below $400 and 30% off orders over $400 with code “GOLDMONDAY“, ends 12/2 at midnight PT

What to buy:

Read more about AUrate:


FanChest: Curated gift boxes for ultimate sports fans

Foto: sourceFanchest/Instagram

Shop Cyber Monday deals at FanChest

The deal: 30% off sitewide with code “BOX2019“, ends 12/2 but time not specified

What to buy:

Read more about FanChest:


Bear Mattress: The best mattress for hot sleepers and athletes

Foto: sourceBear Mattress/Facebook

Shop Cyber Monday deals at Bear Mattress

The deal: 25% off everything plus two free pillows with code “GIFT“, ends 12/2 at midnight PT

What to buy:

Read more about Bear Mattress:


Indochino: Custom-made suits you can really afford

Foto: sourceIndochino/Instagram

Shop Cyber Monday deals at Indochino

The deals:

  • Take an extra $50 off orders of $399 or more with code “FRIDAY
  • Save over $140 on custom suits with code “BUNDLES
  • Save over $150 when you buy two custom blazers
  • Doorbuster deals, not specified when they end

What to buy:

Read more about Indochino:


Parachute: Luxury bedding in a variety of fabric options

Foto: sourceParachute/Facebook

Shop Cyber Monday deals at Parachute

The deal: 20% off sitewide, ends 12/2 at midnight PT

What to buy:

Read more about Parachute:


EyeBuyDirect: Amazingly affordable eyeglasses frames

Foto: sourceEyeBuyDirect

Shop Cyber Monday deals at EyeBuyDirect

The deal: Buy one pair of frames and get the second free, plus an extra 25% off your entire order, with promo code “BOGO“. End time not specified.

What to buy:

Read more about EyeBuyDirect:


Frank And Oak: Well-made closet basics

Foto: sourceFrank And Oak/Instagram

Shop Cyber Monday deals at Frank And Oak

The deals:

  • Save up to 50% sitewide with code “CM30” at checkout, ends December 3 at midnight ET
  • Frank And Oak will plant a tree in the Peruvian Amazon for every order placed on 12/2

What to buy:

Read more about Frank And Oak:


Greats: Cool leather sneakers that were born in Brooklyn

Foto: sourceGreats/Instagram

Shop Cyber Monday deals at Greats

The deal: 25% off sitewide with code “PASSWORD123“, ends 12/2 at 3 a.m. ET

What to buy:

Read more about Greats:


M.Gemi: Modern Italian shoes, made the traditional way

Foto: sourceM. Gemi

Shop Cyber Monday deals at M.Gemi

The deal: Up to 40% off everything including sale, ends 12/2 at midnight ET

What to buy:

Read more about M.Gemi:


Snowe: Essentials for your bed, bathroom, and dinner table

Foto: sourceSnowe

Shop Cyber Monday deals at Snowe

The deal: 20% off orders of $75 or more and 25% off orders of $750 or more, ends 12/2 at midnight ET

What to buy:

Read more about Snowe:


Senreve: Luxury leather bags that are worth the price

Foto: sourceSenreve Instagram

Shop Cyber Monday deals at Senreve

The deals:

  • Get a free Bracelet Pouch or Carte Folio with purchases of $500 or more
  • Buy an Aria or Coda Belt Bag and receive a free Chain Strap, deals last through December 3 at midnight PT

What to buy:

Read more about Senreve:


Burrow: Easy-to-assemble furniture

Foto: sourceBurrow/Instagram

Shop Cyber Monday deals at Burrow

The deals:

  • Use code “CYBER” to take 15% off orders up to $1,499, $250 off $1,500 or more, $300 off $1,800 or more, $400 off $2,000 or more, $500 off $2,500 or more, $600 off $3,000 more, and $800 off $4,000 or more, and $1,000 off $5,000 or more, now through December 8

What to buy:

Read more about Burrow:


Naadam: Soft and sustainable cashmere

Foto: sourceNaadam/Facebook

Shop Cyber Monday deals at Naadam

The deals:

  • Up to 50% off for Cyber Monday, ends 12/2 at midnight PT

What to buy:

Read more about Naadam:


Nisolo: Ethically made leather goods

Foto: sourceNisolo/Instagram

Shop Cyber Monday deals at Nisolo

The deals:

  • Every Monday and Thursday now through December 20, save 20% on best sellers and buy one, get one up to 50% off
  • Save 15% on orders over $150 with code “CM15
  • Save 25% on orders over $250 with code “CM25
  • Save 35% on orders over $350 with code “CM35
  • Save 45% on orders over $450 with code “CM45“, deals last through December 4

What to buy:

Read more about Nisolo:


Pact: 100% organic cotton clothing

Foto: sourcePact

Shop Cyber Monday deals at Pact

The deal: Up to 70% off sitewide plus an extra 10% off with code “CYBER” at checkout, ends 12/2 at 11 p.m. PT

What to buy:

Read more about Pact:


ButcherBox: Premium meat subscription boxes

Foto: sourceButcherBox/Facebook

Shop Cyber Monday deals at ButcherBox

The deals:

  • 12/2 only, get one pack of bacon in every box for the duration of your membership, until supplies are gone

What to buy:

Read more about ButcherBox:


United by Blue: An outdoor brand with a conservation mission

Foto: sourceUnited By Blue

Shop Cyber Monday deals at United by Blue

The deal: Save up to 60% off sitewide, plus an extra 50% off sale items with code “HAPPYGIFTING“, ends 12/2 at midnight PT

What to buy:

Read more about United by Blue:


Primary Goods: Innovative bedding designs

Foto: sourcePrimary Goods

Shop Cyber Monday deals at Primary Goods

The deals:

  • $10 off orders of $99+ with code “DREAM10
  • $30 off orders of $149+ with code “DREAM30
  • $100 off orders of $299+ with code “DREAM100
  • $200 off orders of $449+ with code “DREAM200“, all deals end 12/2 at midnight ET

What to buy:

Read more about Primary Goods:


Briogeo: Clean hair-care for every hair type

Foto: sourceBriogeo

Shop Cyber Monday deals at Briogeo

The deal: Save 20% sitewide with code “HOLIDAY“, ends 12/2 at midnight PT

What to buy:

Read more about Briogeo:


Potluck: High-quality cookware without the markups

Foto: sourcePotluck

Shop Cyber Monday deals at Potluck

The deal: Take 20% off everything plus free shipping with code “COOKMORE“, no specified end time

What to buy:

Read more about Briogeo:


Mejuri: Gold jewelry that is the definition of everyday luxury

Foto: sourceMejuri

Shop Cyber Monday deals at Mejuri

The deal: 10% off one item, 15% off two items, and 20% off three items or more; deals end 12/2 at midnight ET

What to buy:

Read more about Mejuri:


MeUndies: Fun and comfortable underwear

Foto: sourceMeUndies

Shop Cyber Monday deals at MeUndies

The deals:

  • 25% off sitewide
  • 30% off orders of $50+
  • 35% off orders of $100+
  • Deals run through December 3, end time not specified

What to buy:

Read more about MeUndies:


Baggu: Simple, multi-functional bags

Foto: sourceBaggu/Instagram

Shop Cyber Monday deals at Baggu

The deals:

  • 15% off sitewide
  • 25% off orders over $50
  • 30% off orders over $100, end date not specified

What to buy:

Read more about Baggu:


Goby: Powerful electric toothbrushes

Foto: sourceGoby

Shop Cyber Monday deals at Goby

The deal: 25% off orders of 2 or more brush kits, ends 12/2 at midnight PT

What to buy:

Read more about Goby:


Roam: Customizable, premium luggage

Foto: sourceROAM

Shop Cyber Monday deals at Roam

The deal: Save $50 on one bag, $125 on two bags, $250 on three or more bags, end date not specified

What to buy:

Read more about Roam:


ClassPass: Flexible, affordable access to fitness studio classes in your city

Foto: sourceClassPass/Instagram

Shop Cyber Monday deals at ClassPass

The deal: 21-day free trial for new members, ends 12/2 at midnight ET

What to buy:

Read more about ClassPass:


Caraa: Versatile, sporty bags

Foto: sourceCaraa/Facebook

Shop Cyber Monday deals at Caraa

The deal: 25% off sitewide and free US shipping on orders of $85 or more with code “THANKS“, end date and time not specified

What to buy:

Read more about Caraa:


Stone and Strand: Minimalist, dainty jewelry you’ll wear everyday

Foto: sourceStone and Strand/Facebook

Shop Cyber Monday deals at Stone and Strand

The deal: 20% off sitewide with code “ONCEAYEAR“, ends 12/2 at midnight ET

What to buy:

Read more about Caraa:


Function of Beauty: Customized shampoo and conditioner

Foto: sourceFunction of Beauty/Instagram

Shop Cyber Monday deals at Function of Beauty

The deal: 25% off new subscriptions with code “CYBERMONDAY“, ends 12/2 at midnight ET

What to buy:

Read more about Function of Beauty:


Atlas Coffee Club: An exploration of coffee around the world

Foto: sourceAtlas Coffee

Shop Cyber Monday deals at Atlas Coffee Club

The deal: Up to $55 off coffee gift subscriptions, end date or time not specified

What to buy:

Read more about Atlas Coffee Club:


Glossier: Barely there makeup and skincare

Foto: sourceGlossier

Shop Cyber Monday deals at Glossier

The deal: 20% off everything and up to 35% off beauty sets, ends 12/2 at midnight ET

What to buy:

Read more about Glossier:


Tushy: Affordable, sleek bidet attachments

Foto: sourceTushy

Shop Cyber Monday deals at Tushy

The deal: 20% off sitewide and free shipping with code “CYBERFIBER19“, end date or time not specified

What to buy:

Read more about Tushy:


Artifact Uprising: Beautifully designed photo gifts

Foto: sourceArtifact Uprising

Shop Cyber Monday deals at Artifact Uprising

The deals:

  • 10% off sitewide
  • 15% off orders of $100 or more
  • 20% off orders of $175 or more, all with code “VERYMERRY“, ends 12/2 but time not specified

What to buy:

Read more about Atlas Coffee Club:


STATE Bags: Backpacks with a social mission

Foto: sourceSTATE Bags

Shop Cyber Monday deals at STATE Bags

The deal: Get free embroidery on any bag and 35% off sitewide with code “STATEBF“, end date and time not specified

What to buy:

Read more about STATE Bags:


The Bouqs Co: Farm-fresh seasonal flower bouquets

Foto: sourceThe Bouqs Co.

Shop Cyber Monday deals at The Bouqs Co.

The deal: 25% off sitewide with code “MONYAY25“, ends 12/2 but time not specified

What to buy:

Read more about The Bouqs Co:


Goldbelly: Gourmet food gifts that ship nationwide

Foto: sourceGoldbelly/Facebook

Shop Cyber Monday deals at Goldbelly

The deal: 20% off sitewide with code “ITSGOLDOUTSIDE” until 12/2 at midnight PT

What to buy:

Read more about Goldbelly:


Universal Standard: Quality, size-inclusive women’s basics

Foto: sourceUniversal Standard

Shop Cyber Monday deals at Universal Standard

The deals:

  • Get three items for $75 (includes tees, tops, and t-shirt dresses)
  • Buy one, get one free on cozy essentials
  • Get three items for $210 (includes puffers, dressers, and holiday styles)
  • Recycle two pairs of old denim and get a new pair from Universal Standard for $25
  • No specified end date or time

What to buy:

Read more about Universal Standard:


Rent the Runway: Clothing rental subscription that changes how you shop

Foto: sourceRent the Runway

Shop Cyber Monday deals at Rent the Runway

The deal: 50% off your first month of RTR Unlimited or 20% off your first RTR rental (for new members only) with code “YOUDIDGOOD“, no end date or time specified

What to buy:

Read more about Rent the Runway:


Otherland: Whimsical candles that look and smell great

Foto: sourceOtherland Candles

Shop Cyber Monday deals at Otherland

The deal: 20% off everything code “FIREDUP“, ends 12/2 at midnight ET

What to buy:

Read more about Otherland:


The Sill: Indoor potted plants made easy

Foto: sourceThe Sill

Shop Cyber Monday deals at The Sill

The deal: Up to 50% off a selection of plants and planters, ends 12/2 but time not specified

What to buy:

Read more about The Sill:


ADAY: Sustainable fashion done right

Foto: sourceADAY

Shop Cyber Monday deals at ADAY

The deals:

  • Save 10% when you buy one or two pieces
  • Save 20% when you buy three or more pieces
  • Get a free eye mask with every order, all deals end 12/2 at midnight ET

What to buy:

Read more about ADAY:


Harper Wilde: Comfortable, affordable bras in a wide range of sizes

Foto: sourceHarper Wilde

Shop Cyber Monday deals at Harper Wilde

The deal: Receive a code for 25% off your entire order when you pledge to recycle your old bras with Harper Wilde, ends 12/2 at midnight PT

What to buy:

Read more about Harper Wilde:


Prose: Haircare customized to your needs

Foto: sourceProse/Facebook

Shop Cyber Monday deals at Prose

The deal: Take 20% off your first Prose order, ends 12/2 at midnight ET

What to buy:

Read more about Prose:


Boxed: Wholesale essentials without the membership fees

Foto: sourceBoxed Twitter

Shop Cyber Monday deals at Boxed

The deals:

  • Shop Cyber deals up to 20% off until 12/2 at midnight ET

What to buy:

Read more about Boxed:


Catbird: Online jewelry with humble boutique roots

Foto: sourceCatbird

Shop Cyber Monday deals at Catbird

The deal: 15% off sitewide, ends 12/2 at 9 p.m. ET

What to buy:

Read more about Catbird:


Richer Poorer: Elevated basics for men and women

Foto: sourceRicher Poorer

Shop Cyber Monday deals at Richer Poorer

The deal: 35% off sitewide, ends 12/2 at 9 p.m. ET

What to buy:

Read more about Richer Poorer:


Candid: The new way to straighten your teeth

Foto: sourceCandid

Shop Cyber Monday deals at Candid

The deals:

  • Get $90 off your starter kit with code “CYBER90” on 12/2 only, time not specified
  • Get $175 off your aligners when you book a visit to the Candid Studio with code “CYBER175

What to buy:

Read more about Candid:


Reformation: Eco-conscious fashion for women

Foto: sourceReformation

Shop Cyber Monday deals at Reformation

The deal: 30% off sitewide, ends 12/2 but time not specified

What to buy:

Read more about Reformation:


Quip: Light, functional, and stylish toothbrushes

Foto: sourceQuip

Shop Cyber Monday deals at Quip

The deals:

  • Get 15% off orders of $55+
  • Get 20% off orders of $145+, all with code “HOLIDAYSALE” at checkout
  • Deals end 12/2 at midnight ET

What to buy:

Read more about Quip:


Foto: sourceAlyssa Powell/Business Insider